Phuket is witnessing a significant surge in ultra-luxury residential developments, with prominent players like Raimon Land and Ennismore launching new high-end projects. These ventures aim to cater to the growing demand from global high-net-worth individuals seeking exclusive living experiences in the popular Thai island destination.
Key Takeaways
- Raimon Land and Ennismore are partnering to launch SLS Residences Phuket Kamala, an ultra-luxury branded residential project.
- The project will feature 13 exclusive villas, each with expansive indoor and outdoor space, starting from US$6.9 million.
- Phuket continues to solidify its position as a prime destination for international investors and luxury buyers.
SLS Residences Phuket Kamala Unveiled
Raimon Land Public Company Limited (RML), a leader in luxury real estate development, has announced a new collaboration with Ennismore, a rapidly expanding lifestyle hospitality company. Together, they are introducing SLS Residences Phuket Kamala, an ultra-luxury standalone branded residential project situated on Phuket’s prestigious Millionaire’s Mile. Expected to be ready for residents in 2029, the development is strategically located along Kamala’s coastline, offering privacy and panoramic views of the Andaman Sea.
The project will comprise 13 ultra-exclusive branded villas, each designed by internationally acclaimed architects. These residences will typically offer around 2,200 square meters of combined indoor and outdoor living space, with prices starting from US$6.9 million (approximately 223.4 million baht). A central clubhouse will serve as a social hub, featuring lounge areas, a restaurant, a terrace bar, a resort-style pool, and wellness amenities like a spa and fitness center.
SLS Residences are known for their bold design and vibrant energy, aiming to redefine modern luxury living with immersive experiences and a playful ambiance. This debut in Phuket is set to elevate the island’s high-end real estate market by offering a new standard in branded living, complete with curated hospitality services and amenities designed to appeal to global high-net-worth buyers.
Strategic Partnerships and Market Outlook
Korn Narongdej, Chairman of the Executive Committee & Director of Raimon Land PLC, expressed enthusiasm for the partnership, stating, "This partnership represents an exciting step forward for Raimon Land as we continue to expand our branded residential portfolio. Phuket remains one of the most desirable destinations globally, and we are confident that this collaboration will introduce a distinctive new offering to the market."
Sylvain Pasdeloup, COO of APAC at Ennismore, added, "We are pleased to collaborate with Raimon Land on this exceptional project. Through SLS Residences, we aim to bring our signature lifestyle-driven approach to one of the region’s most compelling resort destinations."
The development will be supported by Accor One Living, a platform focused on the development, design, and operation of mixed-use projects and branded residential communities. Owners will benefit from the Accor Ownership Benefits Program, offering global VIP recognition and Elite memberships in the ALL Accor loyalty program, providing access to preferred rates at over 5,700 Accor and Ennismore hotels and resorts worldwide.
Ennismore is actively expanding its presence in the branded residential market, leveraging its lifestyle brands to create design-led homes that extend the guest experience into daily life. This strategic move reinforces Phuket’s status as a preferred destination for affluent individuals and international investors, further cementing its place on the global luxury real estate map.
Sources
- Raimon Land and Ennismore Sign New SLS Residences in Phuket, Bangkok Post.
