Best areas to buy property in Phuket

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Aerial view of Phuket's prime property locations

Phuket, with its stunning beaches, vibrant culture, and booming tourism industry, has become a prime location for property investment. Whether you’re looking to buy a home to live in or seeking a lucrative investment opportunity, Phuket offers a variety of neighborhoods that cater to different needs and preferences. In this article, we will explore the best areas to buy property in Phuket, helping you make an informed decision.

Key Takeaways

  • Phuket offers diverse neighborhoods, each with unique benefits for property buyers.
  • Bangtao, Patong, and Karon are popular areas with high tourism appeal.
  • Surin Beach and Kamala are known for their upscale and peaceful environments.
  • Rawai and Nai Harn offer a more laid-back lifestyle with beautiful beaches.
  • Phuket Town and Chalong provide a mix of cultural experiences and modern amenities.

1. Bangtao

Bangtao Beach, located on Phuket’s west coast, is a luxurious escape known for its pristine beaches, swaying palm trees, and crystal-clear waters. This area is renowned for its upscale resorts, championship golf courses, and trendy beach clubs. Bangtao is a continuously growing area offering a wide variety of property options to choose from, be it luxury villas or high-end condominiums. The property prices here range from THB 3.49 million for a condominium to THB 123 million for a 5-bedroom villa in a central location.

Its close proximity to Phuket’s three main beaches (Surin Beach, Bangtao Beach, and Layan Beach) makes it a perfect location for different types of businesses. Within a 10-minute drive from Laguna / Cherngtalay, you’ll find Bangtao Beach, famous for its luxury travel experience and several leisure activities such as horseback riding, mini-golf, and beach clubs. Some of the main reasons why everyone loves this area so much.

Bangtao is undeniably one of Phuket’s best areas for expats to live in.

The area also caters to families, with excellent international schools and a plethora of upscale restaurants and shops. For those looking to invest, Ocean Worldwide presents Bangtao Beach 1-3 bed condos in Phuket. This condominium complex with 295 units offers resort amenities and beach proximity, with prices starting from THB 5,497,476.

2. Patong

Patong is renowned for its vibrant nightlife and stunning beach, making it a top choice for property buyers. This area is famous for its energetic nightclubs, chic shopping destinations, and diverse dining scene. Patong is perhaps the most instantly recognizable place in Phuket, attracting countless visitors from all over the world.

Patong’s property market is particularly appealing for those interested in short term rentals. The high tourist turnover ensures a steady demand for rental properties, especially modern condos and studio apartments. Amenities such as Wi-Fi, air conditioning, and proximity to nightlife are highly valued by tourists and party-goers.

Rental Income Potential

The average price per night for a rental property in Patong ranges from 1,000 to 3,000 THB. Properties with unique features or luxury amenities can command higher prices. A well-furnished condo can fetch a rental income of around 30,000-50,000 THB per month, depending on the season, with properties near the beach commanding higher rates.

Market Trends

Patong remains a commercial hub of Phuket, with its insta-worthy beach and one-of-a-kind nightlife scene continuing to attract visitors. The demand for properties in Patong is driven mainly by tourists and short-term vacationers who prefer accommodations close to the beach and entertainment zones.

Patong’s short-term rental market thrives due to its lively nightlife and beach attractions. However, the seasonal nature of tourism can lead to fluctuations in occupancy rates.

Property Prices

In Patong, you’ll find luxury condos and villas, with prices averaging around THB 150,000 per sqm. The high demand for properties in this area makes it one of the more expensive places to buy property in Phuket.

3. Karon

Karon is a prime location for property ownership in Phuket, offering a blend of vibrant lifestyle and serene beachside living. This area is particularly attractive to both homebuyers and investors due to its comprehensive amenities and stunning sea views. Karon Beach, one of the longest beaches in Phuket, stretches over 3 kilometers of white sand, providing ample space for relaxation and recreation.

Key Features of Karon:

  • Sea Views: Properties range from stylish condominiums on hillsides overlooking the Andaman Sea to luxurious penthouses with panoramic views of Karon Beach.
  • Amenities: The area boasts a beachside park, sports facilities, and a smart bus service, making daily life convenient and enjoyable.
  • Dining and Nightlife: Karon offers a variety of dining options and a few nightlife spots, ensuring a balanced lifestyle.

Property Prices:

Property Type Price Range (THB)
Condominium 3.7 million
Penthouse 19 million

Living in Karon allows you to enjoy the best of both worlds: a peaceful beachside environment and proximity to bustling areas like Patong and Chalong, which are less than 20 minutes away by car.

Karon is not just a place to live; it’s a community where you can maintain a healthy work-life balance. With its long stretches of white sand beach and friendly neighborhood atmosphere, Karon is an excellent choice for property ownership in Phuket.

4. Kata

Aerial view of Kata Beach with lush greenery and blue waters.

Kata Beach is renowned for its stunning sandy bay, clear blue waters, and an iconic island that provides a picturesque backdrop, making it a favorite among photographers. Kata stands out for its excellent quality of life, vibrant food scene, and access to a healthy lifestyle. The area is particularly popular among families and couples due to its family-friendly atmosphere and scenic beaches.

The property market in Kata offers a wide range of options, from sea-view condominiums starting at THB 2.9 million to luxurious oceanfront pool villas priced up to THB 165 million. This variety ensures that there is something for everyone, whether you are looking for a permanent residence or an investment opportunity.

Rental properties in Kata are in high demand, especially family-friendly villas and apartments. Monthly rental rates for well-located properties range from 35,000 to 55,000 THB, with a rental yield of about 4-6%. This makes Kata an attractive option for those interested in short term rentals.

The seasonal nature of tourism in Kata can lead to fluctuations in occupancy rates, but the area’s growing surfing community and new cafes and restaurants continue to boost economic growth.

5. Surin Beach

Surin Beach is renowned for its upscale beach clubs and luxury resorts, attracting a wealthy demographic. Property prices in this area are typically high, averaging around THB 200,000 per sqm. The neighborhood is home to high-end villas and exclusive condominiums, making it a prime location for those seeking luxury living.

Best Beach Villas in Surin Beach offer stunning sea views and are fully decorated, ideal for a comfortable holiday experience. The area is quieter compared to Patong, appealing to those seeking a more relaxed lifestyle. However, its quieter nature might not appeal to everyone.

Surin Beach is expected to remain popular among luxury buyers due to its serene environment and high-end amenities.

6. Kamala

Kamala, known for its more relaxed atmosphere, attracts long-term expatriates and retirees. The area has seen significant development, especially at the north end of the beach, which is being transformed into a new hotel and residential hub. Kamala always delivers one of Phuket’s best living environments with hearty cuisines, finest entertainment, and a love of feverish nightlife. Despite its popularity, Kamala has not been totally overrun by holidaymakers, allowing visitors to still find privacy and experience local life.

Rental demand in Kamala is high for spacious villas and apartments with amenities like pools and gyms. Such properties can earn a monthly rental of about 40,000-60,000 THB, with an expected rental yield of around 4-6%. To maximize rental income, focus on properties offering privacy and tranquility, ideally within a gated community.

Kamala offers a great quality of life with numerous international restaurants, nightlife spots, and luxury hotels. The beach is a lovely long stretch with clear waters during the high season, making it an excellent spot for sunbathing.

Property prices in Kamala range from THB 3.3 million for a centrally located condominium to THB 282.51 million for a super luxury villa with sublime ocean views over Patong Bay and the Andaman Sea. The area houses several beach restaurants, shopping options, and excellent hotels, with direct beach access.

7. Rawai

Rawai, located at the southern tip of Phuket, is known for its affordable and budget-friendly properties. This area, initially a fishing village, is evolving into a trendy spot for property investment. The prices in Rawai are more affordable, around THB 120,000 per sqm, due to its past as a less developed area. However, property values might rise due to ongoing development and its growing popularity among expats seeking a quieter lifestyle.

Rawai not only boasts some of the most spectacular beaches on the island but also houses famous tourist attractions, excellent bars, and restaurants. The area is tranquil with many new developments coming up. From Saiyuan to Nai Harn Beach, iconic Promthep Cape, and Windmill Viewpoint, this southwest coast neighborhood is a breath of fresh air for tourism.

Rawai is characterized by renowned cafes and restaurants, bold entrepreneurs, and cultural diversity. There are always scenic natural attractions to visit when the sun shines, keeping the spirits bright.

The property market in Rawai offers a varied choice of villas and condominiums. With more than 60 properties ready to sell, this neighborhood secures its place as one of Phuket’s best places to look for investment property. Prices range from THB 3.2 million for a tropical-style condominium located inland to THB 98 million for a luxury six-bedroom villa with sea views. For instance, a 4-bedroom pool villa in Rawai is available for sale at THB 40,000,000, offering a luxurious living experience in a prime location near beaches and amenities.

8. Nai Harn

Aerial view of Nai Harn Beach in Phuket, Thailand

Nai Harn, once a quiet and overlooked area, is now gaining popularity for its stunning beach and serene environment. Property prices in Nai Harn average around THB 130,000 per sqm, making it more affordable compared to the upscale areas due to its recent emergence as a hotspot. This area is attracting those who seek a peaceful lifestyle away from the crowds, and it is expected to grow in popularity, especially among expats and retirees.

Luxury Villas For Sale in Nai Harn offer a unique blend of natural beauty and tranquility. However, it might be too quiet for some, and it’s a bit remote from the main city areas. Despite this, the neighborhood’s strengths include its authentic vibe and scenic views, making it an ideal location for a Luxury Villa In Thailand.

The area’s popularity is set to rise as it balances traditional Thai culture with contemporary living.

For those looking for the Best Luxury Villa options, Nai Harn provides stunning 2-4 bedroom condos in Naithon Beach, Phuket. Prices start from THB 10,900,000, making it an ideal residential island home with beach proximity, amenities, and serene surroundings.

9. Chalong

Chalong is a budget-friendly area in Phuket, known for its residential charm and quieter atmosphere. Unlike the bustling tourist spots, Chalong offers a more subdued environment, making it an attractive option for long-term residents. The potential for property value increase is linked to its steady development and growing appeal.

In Chalong, you can find a variety of townhouses and condos, with prices averaging between 50,000 to 70,000 THB per sqm. This affordability makes it a popular choice among locals and long-term expats. The area is also seeing an increase in cafes, shops, and leisure facilities, further enhancing its appeal.

Chalong is transitioning from a traditional residential area to a sought-after location for property buyers.

While Chalong offers good local amenities and a genuine Thai community feel, it may not be ideal for those seeking beachfront property or vibrant nightlife. However, its ongoing development suggests that its popularity will continue to rise, drawing in a diverse crowd from young entrepreneurs to families.

10. Phuket Town

Phuket Town is a vibrant and culturally rich area, offering a unique blend of traditional and modern living. This neighborhood is less expensive compared to other parts of the island, making it an attractive option for those looking to invest in Real Estate Phuket Thailand. Despite being farther from the main tourist areas and the airport, Phuket Town is a hub in its own right, featuring a lively business culture and a lower cost of living.

Phuket Town is also home to a variety of property types, including townhouses, which are known for their spacious living areas and affordability. These properties present strong investment potential, attracting both expatriates and locals. The mix of privacy, community, and cost-effectiveness makes townhouses a smart choice in the diverse Phuket Real Estate Market.

The eastern side of Phuket, where Phuket Town is located, is protected from tsunamis, offering an added layer of security for property investors.

Additionally, the cost of living in Phuket Town is about 10% lower than in Bangkok, and property prices can be up to 70% cheaper per square meter. This affordability extends to various types of properties, including Villas For Sale Thailand, making it a compelling option for long-term investment.


  • Lower cost of living compared to Bangkok
  • Strong investment potential for townhouses
  • Tsunami protection due to eastern location
  • Diverse property options including villas and townhouses


In conclusion, Phuket offers a diverse range of neighborhoods, each with its unique appeal and potential for property investment. Whether you are looking for a serene environment close to nature, a bustling area with vibrant nightlife, or a family-friendly neighborhood with excellent amenities, Phuket has something to offer for every type of buyer. It is essential to consider your personal preferences, lifestyle, and investment goals when choosing the best area to buy property in Phuket. By doing thorough research and consulting with local experts, you can make an informed decision that aligns with your needs and maximizes your investment potential.

author avatar
Gaël Ovide-Etienne
Gaël oversees all marketing efforts for Ocean Worldwide. He manages marketing campaigns to connect with prospective buyers, conducts research and market analysis, and leverages AI to enhance all aspects of the business. This approach ensures better and faster results for our buyers and sellers.

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